“Volunteers Donate, On Average, 10 Times More Money than Non-Volunteers.” That’s a headline sure to get the attention of anyone in the not-for-profit world. It’s just one of the important findings in a recent study released on December 3 by the Fidelity® Charitable Gift Fund and VolunteerMatch. The findings support Energize’s long-held stance that volunteer-involving organizations should remember their “time donors” when looking to support volunteer involvement financially. In 1996, Energize President Susan J. Ellis wrote in her best-selling book From the Top Down, “studies have shown that satisfied volunteers frequently are so supportive of the organizations with which they serve that they become donors of money and goods as well.”
When revising her book, Susan greatly expanded her take on the connection between volunteering and donating funds. Here’s an excerpt from the soon-to-be released 3rd edition of From the Top Down: The Executive Role in Successful Volunteer Involvement.